Problem Hunting: The Tech Startup Textbook by Brian Long

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9781510777965
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Description

A unicorn founder gives step-by-step advice on everything from finding product-market fit to managing investors

In Problem Hunting: The Tech Startup Textbook, Brian Long offers a tactical approach to building a tech company based on his experience growing a multi-billion dollar software business and selling another business to Twitter for nine figures. This is a daily playbook that any budding entrepreneur will return to over and over again as a reference when building their business.

Problem Hunting is broken down into chapters giving simple, step-by-step advice for each stage and functional department needed to run a startup tech company:

  • Finding and testing product market fit
  • Creating and refining your product
  • Selling and marketing your new solution
  • Hiring your team and building your culture
  • Mobilizing financial, legal, and compliance functions
  • Pitching investors and securing funding


Built upon learning and anecdotes from a unicorn founder, Problem Hunting has everything prospective entrepreneurs and leaders need to start their business.

Book Details

Format:
Hardcover
Number of Pages:
288
ISBN:
9781510777965
Published:
7 Dec 2023
Dimension:
160 x 237 x 28 (mm)
Language:
English

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