Technology & The Future

Nudge meets Hooked in a practical approach to designing products and services that change behavior, from what we buy to how we work.Deciding what to create at modern companies often looks like an episode of Mad Men: people throw ideas around until one...

The Mom Test is a quick, practical guide that will save you time, money, and heartbreak. They say you shouldn't ask your mom whether your business is a good idea, because she loves you and will lie to you. This is technically true, but it misses the...

The best-selling author of the Baby Loves Science series levels up with this playful STEM picture book introducing kids–and grown-ups–to the coding world.Grown-ups do NOT have all the answers! In this tongue-in-cheek guide, an in-the-know...

It’s not just computers—hacking is everywhere.Legendary cybersecurity expert and New York Times best-selling author Bruce Schneier reveals how using a hacker’s mindset can change how you think about your life and the world.   A...

A year of HBR's essential thinking on tech—all in one place. Generative AI, Web3, neurotech, reusable rockets to power the space economy—new technologies like these are reshaping organizations at the hybrid office, on factory floors, and in...

Proven strategies for harnessing the power of social media to drive social change Many books teach the mechanics of using Facebook, Twitter, and YouTube to compete in business. But no book addresses how to harness the incredible power of social media to...

Jeff Lawson, developer turned CEO of Twilio (one of Bloomberg BusinessWeek's Top 50 Companies to Watch in 2021), creates a new playbook for unleashing the full potential of software developers in any...

The definitive story of a game so great, even the Cold War couldn't stop itTetris is perhaps the most instantly recognizable, popular video game ever made. But how did an obscure Soviet programmer, working on frail, antiquated computers, create a product...

“A fascinating, provocative case that the metaverse will not merely transform our virtual experience—it may actually enrich the quality of our lives” (Adam Grant)—from the visionary co-founder of one of today’s most...

Winner of the Marshall McLuhan Outstanding Book AwardEntrepreneur’s 12 Productivity and Time-Management Books to Read“I’m won over to a day with people, not screens....I tried Shlain’s idea. I highly recommend it.”...

World-renowned economist Klaus Schwab, Founder and Executive Chairman of the World Economic Forum, explains that we have an opportunity to shape the fourth industrial revolu­tion, which will fundamentally alter how we live and work.Schwab argues that...

NATIONAL BESTSELLER • The story of a small AI company that gave facial recognition to law enforcement, billionaires, and businesses, threatening to end privacy as we know it“The dystopian future portrayed in some science-fiction movies is...

Have you ever tried to learn more about some incredible thing, only to be frustrated by incomprehensible jargon? Randall Munroe is here to help. In Thing Explainer, he uses line drawings and only the thousand (or, rather, “ten hundred”)...

A sweeping history of data and its technical, political, and ethical impact on our world. From facial recognition—capable of checking people into flights or identifying undocumented residents—to automated decision systems that inform who gets...

Open Circuits is a photographic exploration of the beautiful design inside everyday electronics. Its stunning cross-section photography unlocks a hidden world full of elegance, subtle complexity, and wonder.Our phones, computers, and appliances are...

In the 1920s, Justin Christofleau invented a system of electroculture which proved so efficient that it increased crops in considerable proportions (up to 200%) without any chemical fertilizer of any kind. It also prevented diseases and helped rejuvenate...

As seen in Time, USA TODAY, The Atlantic, The Wall Street Journal, and on CBS This Morning, BBC, PBS, CNN, and NPR, iGen is crucial reading to understand how the children, teens, and young adults born in the mid-1990s...

A chilling account of more than half a century of nuclear catastrophes, by the author of the “definitive” (Economist) Cold War history, Nuclear Folly. Almost 145,000 Americans fled their homes in and around Harrisburg, Pennsylvania, in...

An Instant New York Times Bestseller“This book will change your sense of how grand the sweep of human history could be, where you fit into it, and how much you could do to change it for the better. It's as simple, and as ambitious, as...

The inside story of the epic turnaround of Ford Motor Company under the leadership of CEO Alan Mulally. At the end of 2008, Ford Motor Company was just months away from running out of cash. With the auto industry careening toward ruin, Congress...